Screen Shot 2014-09-10 at 8.51.36 AM

Why 12 May be the Most Important Number in Marketing

Chris Donaldson video marketing, Viral Video

On February 5th of this year, over 700,000 people gathered in the downtown streets of Seattle to celebrate the Seahawks Super Bowl win. The game itself was clockwork, a complete dismantling of a very good Bronco team. As the Seahawks approached – one thing stood out: the number 12. The 12th man. The celebration of the fan. Banners hung from street signs, flags …

Chris DonaldsonWhy 12 May be the Most Important Number in Marketing

New Work: Bellingham Technical College Branded Content

Max Kaiser New Work

We’re excited to announce the release of ten videos we’ve created for Bellingham Technical College through our new HCF Content Studio. HCF Content Studio offers a large number of diverse deliverables all created during one shooting period. In only three days of shooting, BTC was able to create films covering nearly every aspect of campus life and academic programming. In …

Max KaiserNew Work: Bellingham Technical College Branded Content

New Work: King County Recycling

Max Kaiser New Work

In a recent study, King County discovered that 9 out of 10 households had recyclable paper in their garbage can. In order to encourage King County residents to take a fresh look at what can be recycled in curbside recycling bins, we recently teamed up with C+C to create a 30 second spot for King County’s Solid Waste Division. The …

Max KaiserNew Work: King County Recycling
Commercial filmmaking in Seattle, Washington

When Passion Meets Philanthropy – Our Feature in Bellingham Alive!

Max Kaiser Bellingham Film Community, fundraising films, Good Stuff, seattle video production

Recently, Bellingham Alive! wrote an article about our commitment to helping small non-profits raise money with film, as well as our commitment to support our staff’s independent film dreams.  Check out our article for a detailed breakdown of our process – and be sure to grab the latest edition of Bellingham Alive! and read what they have to say! Or, …

Max KaiserWhen Passion Meets Philanthropy – Our Feature in Bellingham Alive!
Robin Williams and the Art of Generosity

Robin Williams and the Art of Generosity

Chris Donaldson Good Stuff

I’m not going to pretend to know what made Robin Williams tick or try to dig in on the disease (depression) that finally killed him. There’s lots of other people that can do that. But I did have a run-in with Robin Williams once. I was in a Barnes and Noble in LA right after Mrs. Doubtfire, and we both …

Chris DonaldsonRobin Williams and the Art of Generosity

New Work: Prism InWatchZ Filmed Using MOVI Rig

Max Kaiser Viral Video

We recently finished this new piece for Prism and their new InWatchZ product. The shoot was two days, shot between Bellingham and Seattle. The awesome bar scenes were filmed at Frolic which is a great outdoor bar on top of the Red Lion Hotel on 5th Avenue. Thanks to Sunshine Whitton and his crew for manning the MOVI for us …

Max KaiserNew Work: Prism InWatchZ Filmed Using MOVI Rig
Screen Shot 2014-07-30 at 3.16.57 PM

Why Video Isn’t Enough: 3 Tips to Grow Your Content Library

Chris Donaldson seattle video production, video marketing, Viral Video

Video is killing it. I could throw a load of stats your way as to why video is perhaps the most effective way to drive engagement with your customers, but maybe this one says it all: People who view a video are 85% more likely to make a purchase*. But hey, even this isn’t necessarily enough these days.  If you’re in the business …

Chris DonaldsonWhy Video Isn’t Enough: 3 Tips to Grow Your Content Library
Screen Shot 2014-07-22 at 8.53.27 AM

5 Things I Learned in LA (and You Can Too)

Chris Donaldson The Film Production Company Business, video marketing, Viral Video

I just had the good fortune of hitting LA on a business trip last week. I lived in LA for 20 some odd years, so I know the place pretty well. But I was really reminded of a few things while down there: Connections are everything: if you’re an aspiring  film maker (or anything for that matter), one of the most …

Chris Donaldson5 Things I Learned in LA (and You Can Too)
Screen Shot 2014-06-06 at 12.27.05 PM

Beyond the Resume: The 1 Best Way to Get Your Dream Job

Chris Donaldson Good Stuff, Viral Video

One of the beauties of helping run a film company is that I get a lot of good resumes. A ton of talent. Passion. Initiative. Very Big Dreams. And that’s a good thing. Where most people fall a little short though is when they spend all their time talking about themselves. A laundry list of achievements or desires that are often …

Chris DonaldsonBeyond the Resume: The 1 Best Way to Get Your Dream Job
Screen-Shot-2014-04-24-at-11.35.43-AM

Wrecking Ball: How Great Content Can Ruin Your Life

Chris Donaldson Good Stuff, Viral Video

We live in a land of riches. True Detective. The Wire. House of Cards. Modern Family. Mad Men. The Sopranos. Downton Abbey. Sons of Anarchy. Shark Tank. 30 for 30. Friday Night Lights. The list goes on. If you wanted to, you could submerge yoursaelf into a lifetime of the best writing, the best acting, the best producing, the best …

Chris DonaldsonWrecking Ball: How Great Content Can Ruin Your Life